1.6M+ Brand Universe including our growing social audience!

PRINT MAGAZINE

Core magazine Fine Woodworking

     150,000, 7x a year

Print reader profile

     Male, average age 64

Annual income over $159k

Average home value $581k

     $4.7k average yearly spend

Special issues (SIPs)

Single-topic themes

     3x a year, newsstand only

     90k+ distribution

 

DIGITAL AUDIENCE

     7 million video views/year

     49k Paid Memberships

 

eLETTERS

Fine Woodworking eLetter

     245,000+ email subscribers

     230,000 custom eblast recipients

 

WEBSITES

FineWoodworking.com

     983,000 monthly sessions
     1.9m+ monthly pageviews

StartWoodworking.com

     288,000+ monthly visits

 

IN-MARKET EVENTS

Fine Woodworking Live

     Exhibitor and sponsor opportunities

     300 paid attendees

Hands On

     Sponsor opportunities

     Average of 75 paying attendees

 

DIGITAL EDITION

FWW Digital Edition

     8.3k downloads per month

 

PODCAST

SHOP TALK LIVE Podcast

     60k+ monthly downloads

     Average age 46

     33 episodes per listener on average

 

MOBILE

48% of our audience accesses our content using mobile devices —14% on tablets, and 34% on smartphones.

 

SOCIAL MEDIA FOOTPRINT

Fine Woodworking and Start Woodworking combine for a 615k+ social audience.

     255k+ Instagram followers

     184k+ YouTube subscribers

       100k+ Facebook followers

       35k+ Twitter followers

      42k+ Pinterest followers

 

VIDEOS

Immensely popular long- and short-form videos and video series. Opportunities for pre-roll, sponsorship, and product integration with trackable video views.

 

Sources: Google Analytics; BPA Worldwide; Social Media