
About Fine Woodworking
Fine Woodworking is the most trusted and highest quality woodworking resource where advertisers get it all: award-winning content, 2 million of the most engaged woodworkers, and a choice of platforms that can be customized just for you!
Fine Woodworking Reaches Woodworkers Everywhere
Video engagement (6.3 million video views/year)
Paid circulation (130k+)
Email subscribers (325k+)
Digital reach (1.9 million page views)
Social reach (826k+)
Paid online memberships (49k+)
Source: Taunton Audience Profiling Study, Harvey Research Inc., Google Analytics

Reach A World of Deeply Engaged Woodworkers
If you’re looking to target active enthusiasts, Fine Woodworking has you covered, with a continuous multi-channel conversation.
Our Audience Demographics
male readers
household income
have access to a workshop
spent yearly on related purchases
Committed and Engaged Woodworkers
3
hours spent reading each issue
$30
average subscription price
8.6
years average subscription length
Download our 2022 media kit here
Tap Into $2.6 Billion in Collective Purchasing Power
Our audience has over $2.6 billion to spend, and are willing to purchase products as a result of advertising they see in Fine Woodworking.
have requested information on a product or service they saw advertised in FWW
would consider purchasing a product as a result of seeing advertising in FWW
bought woodworking materials this year
Get in Front of Our Highly Engaged Audience
Our audience relies on us for best-in-class industry content and best practices to help them succeed — they are highly engaged and willing to pay a premium for our content — ensuring your products get noticed.
read 4 out of the last 4 issues
have positive renewal intention
trust the information in Fine Woodworking
2022 Editorial Calendar
Jan/Feb 2022
FWW Issue 294
Ad Close 10/22/21
Materials Due 10/29/21
In Home 12/8/21
Read more details
Power Tool Techniques (Winter 2022)
FWW Special Interest Publication
Ad Close 11/05/21
Materials Due 11/12/21
On Sale 01/04/22
Read more details
March/April 2022
FWW Issue 295
Ad Close 12/30/21
Materials Due 1/6/22
In Home 02/16/22
Read more details
Hand Tools (Spring 2022)
FWW Special Interest Publication
Ad Close 01/8/22
Materials Due 01/15/22
On Sale 03/8/22
Read more details
May/June 2022
FWW Issue 296
Ad Close 02/18/22
Materials Due 02/25/22
In Home 04/06/22
Read more details
July/August 2022
FWW Issue 297
Ad Close 04/22/22
Materials Due 04/29/22
In Home 06/08/22
Read more details
September/October 2022
FWW Issue 298
Ad Close 06/17/22
Materials Due 06/24/22
On Sale 08/03/22
Read more details
Annual Tool Buying Guide for 2023
FWW Special Interest Publication
Ad Close: 07/08/22
Materials Due: 07/15/22
On Sale: 09/06/22
Read more details
November/December 2022
FWW Issue 299
Ad Close: 08/12/22
Materials Due: 08/19/22
On Sale: 9/28/28
Read more details
Tools and Shops Winter 2022
Special Issue: 300
Ad Close: 09/10/22
Materials Due: 09/17/22
On Sale: 11/9/22
Read more details
Events Sponsorship
Fine Woodworking can create unique events for sponsors, putting you in touch with your customers.
From sponsorship of existing Fine Woodworking events or specially curated custom events for sponsors, Fine Woodworking offers a wealth of possibility in the events space.
Click here to find out more.
Standard Media & Custom Products
- View by Type
- All
- Events
- Lead-Gen
- Mobile
- Podcasts
- Social
- Video
- Web